Common App

Common Application, Application to College, College Application

We at Ivy Coach believe that the Universal College Application is a superior product to the Common App.

Yes, we’re all about writing about the Common App. this week! Our Founder, Bev Taylor, has an article up today on “The Huffington Post” entitled “The Common Application: A Violation of Restraint of Trade?” that we wanted to share with our readers. In the past, we’ve written about how some believe that legacy admission is a violation of tax law. How so, you ask? Well, alumni donate money to the college and receive tax write-offs to do so because they don’t receive compensation for these donations. But you — loyal readers of our college admissions blog — know this isn’t the case. Of course these donors quite often receive compensation for their sizable donations. They receive this compensation when their children — with significantly lower grades and SAT or ACT scores are admitted over more deserving applicants. It’s tremendous compensation that their children can benefit from for a lifetime and it will likely be reflected in their lifetime earnings.

Today, Bev asks if you think that the Common Application, Inc. is in violation of the restraint of trade. Essentially, universities that offer the Common Application and an alternative to the Common Application (i.e., the superior Universal College Application) are incentivized to offer the Common App. on an exclusive basis. Universities that offer both the Universal College Application and the Common App. are financially penalized by the Common Application, Inc. Does that sound like a restraint of trade to you, our readers?

We’re curious to hear what you have to say about the piece in “The Huffington Post” and we’re eager to hear whether or not you think this is a violation of the restraint of trade in our proudly free market economy. So let us know your thoughts on these subjects by posting below!


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1 Comment

  • Nicholas Amato, President, NA Consultants Inc. says:

    I read the article and found your point of view very interesting. Being a school counselor, school administrator and now an Educational Consultant, I have experienced firsthand the anxiety the college application process has caused. Knowing most students have assistance with the process, some professional help, others obtaining guidance from other sources, you sometimes wonder WHY? Why isn’t this process to a point where colleges, schools and families revolt over this stressful, unnerving process? Now you add the colleges being penalized for using a process that is far superior and easier to use, and I am sure this will filter down to the add to the fire students are feeling at this moment.
    We know the bottom line, college is a business, they need to do all they can to fill their freshman class. So let’s stop the entire smoke scene and allow the students who have proven themselves over the previous twelve years a chance at admission. They will continue to prove themselves, or they will take a path that best suits them and their ambition.
    It is time to change the process, streamline the application process, curtail all the essay tricks, utilize a personal interview as the basis for admission and make sure the student illustrates genuine interest in the college. When you consider this is the worst possible time for a student to apply to college (senior year activities, senioritis, breaking away) you wonder why colleges don’t realize they can get a better look at the best candidates if they give them more time. How about utilizing the summer after senior year? They would have another full year of grades, maturity and uninterrupted time to spend visiting, interviewing and a better look at finances. Colleges would only have to change admittance times but I am sure they can figure that out.
    Of course, I have not mentioned the underprivileged child. That is another issue and a longer discussion.
    So to circle back to the CA penalizing those using the UA, it is another ridiculous part of the madness. The future of America depends on these children making sound, rational decisions, why are we making it so hard for them to do so.
    Thanks for all the time and effort you put into this field. I admire your wisdom and courage; now let’s lead the way to stop the madness. I know this may curtail our businesses somewhat, but we can retool and assist in a more holistic manner.

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