“My son has been getting brochures from multiple Ivy League schools. They want him!” It’s a sentiment that has been conveyed to us countless times over the years, typically by excited parents who are under the impression that a college wouldn’t send glossy advertising material through the postal service if …
Would it surprise our readers to know that a college touts its indoor plumbing in its marketing materials to encourage high schoolers to apply? If so, maybe the college brochures haven’t begun arriving on your doorstep quite yet…because they are often filled with attempts (both successful and not) at humor. …
Come junior and senior year of high school, no walk outside to the mailbox would be complete without returning home with a college brochure in hand. Many students (and particularly their parents) believe that when a college sends a brochure, it means the college is really interested in you, that …
Has your home been inundated of late with college brochures? If so, we encourage you to use them to keep the fireplace going this winter. On second thought, they may not be ideal for your fireplace as they’re often quite glossy. But our point should be clear. College brochures are …
if you’re a regular reader of our college admissions blog, you know that it’s quite rare when we don’t have some criticism about an opinion piece that focuses on highly selective college admissions. So often, these opinion pieces contain incorrect facts, perpetuate widespread misconceptions about the admissions process, and further confuse …
If you are in receipt of unsolicited email from colleges, do you believe these colleges that are filling your inbox are interested in you? Don’t. Just because you receive marketing emails from colleges, it doesn’t mean they have any particular interest in you. Take for instance the University of Pennsylvania. …
Did you (or your child) recently receive a ton of college brochures? Maybe they got one from Stanford, another from Yale, and a couple from Dartmouth, Penn, and Duke. So you’re all excited, right? You (or your child) is being recruited by these highly selective colleges, right? Wrong. Sorry to …