College Social Media Recruitment

There are a number of interesting studies out there on the use of social media by college admissions offices as a means to recruit potential applicants. In one particular study, two researchers at the University of Massachusetts Dartmouth, Nora Ganim Barnes and Eric Mattson, have found that since 2007, there … 

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Social Media and College Admissions

Social media is a hot topic in college admissions. The question so many students and parents often pose is: Do college admissions officers check the Facebook pages of their applicants? The short answer is…no. College admissions officers don’t have the time to peruse every applicant’s Facebook page. In a word, … 

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